I was approached not too long ago by Abdel Ibrahim of thetechblock.com to be featured on their newly redesigned tech website. I’m a big follower of gizmodo.com, and I dare say thetechblock is looking pretty sharp in comparison. It’s a relatively new site, and I like where it’s heading. Their mission statement? This is how they put it:
Our silver bullet? A site that features only the best tech-related content in gorgeous, digestible fashion. And here’s the kicker: We encourage little-known content creators to publish with us and boost their profiles.
I thought I’d go in-depth on how I created the Derrick Rose image. As you can see a few changes had to be made; the shorts were turned red, the basketball flipped vertically, and the overall feel had to have more impact. This is the first time I’ve exposed a before and after of this shoot. Give thetechblock a good look, they’re also a good addition to your twitter feed if you’re a tech person (like me).
Last year I got the call to shoot Derrick Rose for Power Balance, and since it’s the start of the new 2012 NBA season I thought I’d show off a few images. Needless to say before Derrick was named the youngest ever NBA MVP, he had achieved a long list of accolades and I had to hold back my child-like enthusiasm for having Rose in front of my camera.
The location was the HAX Athletic Club basketball courts south of Los Angeles. Like most shoots with high-profile persons, this one was short. My lovely assistant Lauren and I had roughly 15 minutes of shooting from first shot to last. No worries, I had more than enough images to mess with when I got home.
Despite the short time-frame of the shoot, Derrick was very kind enough to personally come over to me while I was packing up my gear and say a genuine “thank you” and pose for a picture with me. Definitely a moment I’ll never forget. The Chicago Bulls instantly skyrocked to my 2nd favorite team, and DRose easily my favorite NBA player… C’mon I can’t be a bandwagon jumper, go Suns!